Samsung Quick Share

With Quick Share, you can quickly and easily share files of all types across multiple devices.

The brief: create a fifteen-second demo video showing how Quick Share sends files fast.

The production: a three-day, $3M shoot in a castle on the outskirts of Prague. A full cast of characters, dance choreo, a custom sedan chair, and a two-minute long director’s cut full of raunchy innuendos that had no business existing for a file-sharing feature.

With no CD or GCD on set, my partner and I had the freedom to push the boundaries of the brief and take it to unexpected heights. We built a world with its own logic and lore, founded in the regency-era cultural hype of 2024 (Bridgerton, The Great, The Gilded Age) and let the product live inside it while the characters brought it to life.

Concept ideation and development, art direction, design, storyboards, pre-production, on-set production, post-production.